Company deep dives

Cohere interviews

From demo to production

“The FDE advantage isn’t simply faster escalation; it’s a wider set of options for getting the deployment to work without defaulting to engineering around the product.”

Nastya KatsMember of Technical Staff, Forward Deployed Engineer

Cohere · 27 August 2026

More ways to make it work

One customer wants a fork. Practise the product call.

Example

Handing over ownership

“Vendor FDEs occupy a unique position: they work hands-on within the customer’s technical and operating environment while remaining part of the company building the underlying AI technology.”

Nastya KatsMember of Technical Staff, Forward Deployed Engineer

Cohere · 27 August 2026

Inside the customer, but the vendor’s

You leave on Friday. Practise the handover.

Example

“the enterprise may end up owning the deployment but not the capability to operate it.”

Nastya KatsMember of Technical Staff, Forward Deployed Engineer

Cohere · 27 August 2026

Own the deployment and the capability

You leave on Friday. Practise the handover.

Example

“It largely depends on whether the vendor builds knowledge transfer into the delivery model from the outset rather than treating it as a handover exercise at the end.”

Nastya KatsMember of Technical Staff, Forward Deployed Engineer

Cohere · 27 August 2026

Knowledge transfer from the start

You leave on Friday. Practise the handover.

Example

“Our FDEs also help customers build test suites that reflect core product functionality”

Nastya KatsMember of Technical Staff, Forward Deployed Engineer

Cohere · 27 August 2026

Customers own the test suites

Add approval to an agent you did not write. Practise the change.

Example

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